Embrace Your Unique Goalprint: The Power of an Ambition Audit

A little over a decade ago (time flies!), I wrote a post that introduced the concept of Goalprints.  That post described a series of steps and questions that we should use to understand our unique Goalprint and determine if our lives are supporting (or not supporting) our goals. 

I recently heard about the concept of an Ambition Audit… taking a step back to assess whether your ambitions are still relevant, achievable, and fulfilling.  I realized that this concept complements the Goalprint exercise extremely well. 

Here’s an updated post that integrates the Ambition Audit concept…plus I’ve added a handy cheat sheet that you can use for this exercise.

There’s a classic quote in business: “People who buy shovels don’t want shovels. They want to make holes or fill in holes as quickly and easily as possible.”

Chances are pretty good that you’re selling shovels to someone. Or maybe you dig the holes?

Either way, the planning, the shovel, the digging, and the hole itself are all merely steps along the way to achieving someone’s goals.

Are they achieving your goals?  Maybe. 

That all depends on whether you know what your goals are.

The funny thing about goals is that no one has the same goals. They may share some or agree on goals to pursue together. But no two people have the exact same goals.

Each of us has a Goalprint as unique as our fingerprint. It captures our passions, our dreams, and the specific goals we’ve laid out for our lives. Partially developed Goalprints live in our subconscious mind until we take the time to bring them into our conscious mind and fully define them.

Consciously defining our unique Goalprint isn’t easy. Nothing worthwhile ever is. But once defined, how do we ensure our goals remain relevant and truly reflective of who we are?

That’s where the Ambition Audit comes in—a powerful tool to regularly reassess and realign our goals with our evolving values and life circumstances. Combining the process of creating your Goalprint with an ambition audit ensures that your aspirations remain meaningful and motivating.

Here are the seven steps for creating and living your personal Goalprint, enhanced with the principles of an ambition audit:

Step 1: Define Your Passions

List the five things you are most passionate about and describe how you plan to center your life around these passions over the next five years. Are you willing to focus your life on this list? If not, maybe these aren’t really your passions.

Ambition Audit Tip: Regularly reassess these passions. Life changes, and so can the things that drive you. Ensure your passions remain true to your current self.

Step 2: Plan Your Experiences

Define at least seven things you plan to experience over the next ten years. This isn’t just a wish list—commit to these experiences. How many involve your top passions?

Ambition Audit Tip: Review this list annually. Are these experiences still aligned with your passions and values? Adjust as needed to keep your goals relevant.

Step 3: Financial Goals

Money isn’t everything, but it does make the world go around. Write down how much money or assets you plan to set aside for major expenditures in one year, five years, ten years, and twenty years. What income do you need to hit these targets? Start saving now.

Ambition Audit Tip: Revisit your financial goals periodically. Ensure they support your passions and experiences. Adjust savings and investments to stay on track.

Step 4: Define Your Future Self

Describe what you plan to be in one year, five years, ten years, and twenty years. This can be personal, professional, or anything else. Remember, being something is different than just where you choose to work.  Make sure your future self supports what you’ve listed in the first three steps.

Ambition Audit Tip: Reflect on your future self regularly. Is this vision still inspiring? Does it align with your evolving values and circumstances?

Step 5: Align with Your Spouse

If you have a spouse or partner, compare, and discuss your Goalprints. What do you have in common? How will you accommodate and support each other’s Goalprints?

Ambition Audit Tip: Periodically revisit this conversation. Life changes, and so do relationships. Ensure your Goalprints remain compatible and mutually supportive.

Step 6: Hold Yourself Accountable

Commit to fulfilling what you’ve laid out in your Goalprint as you make decisions in your life. Define success on your own terms and stay true to your goals.

Ambition Audit Tip: Set regular check-ins to review your progress. Adjust your goals and actions to stay aligned with your ambitions.

Step 7: Annual Reassessment

Repeat this exercise once a year. Your Goalprint will change and grow over time—if you have the courage to let it.

Ambition Audit Tip: This annual review is your built-in ambition audit. Reflect on the past year, reassess your goals, and realign them with your current values and circumstances.

Your unique Goalprint, coupled with regular ambition audits, will guide you toward a life of purpose and fulfillment.

How about that cheat sheet?  This is something I didn’t include in my original post, but I’ve had a few people ask me if a template or form exists.  So, here’s an initial template that you can use.  Just copy and paste this form into your favorite word processor and use it to capture your answers.  Remember, there are no wrong answers in this exercise. 

Personal Goalprint & Ambition Audit Template

Name: ______________________________
Date: _______________________________


Step 1: Define Your Passions
List the five things you are most passionate about and how you plan to center your life around these passions over the next five years.

  1. Passion: _______________________________
    • Plan: _______________________________
  2. Passion: _______________________________
    • Plan: _______________________________
  3. Passion: _______________________________
    • Plan: _______________________________
  4. Passion: _______________________________
    • Plan: _______________________________
  5. Passion: _______________________________
    • Plan: _______________________________
    Ambition Audit Check: Are these passions still true to your current self? (Review annually)
    • Yes / No
    • Adjustments: _______________________________

Step 2: Plan Your Experiences
Define at least seven things you plan to experience over the next ten years. Remember, these aren’t visionary fantasy goals. These are things you actually plan to do in the relative near term of the next decade (remember, decades go by quicker than we realize).

  1. Experience: _______________________________
    • Plan: _______________________________
  2. Experience: _______________________________
    • Plan: _______________________________
  3. Experience: _______________________________
    • Plan: _______________________________
  4. Experience: _______________________________
    • Plan: _______________________________
  5. Experience: _______________________________
    • Plan: _______________________________
  6. Experience: _______________________________
    • Plan: _______________________________
  7. Experience: _______________________________
    • Plan: _______________________________
    Ambition Audit Check: Are these experiences still aligned with your passions and values? (Review annually)
    • Yes / No
    • Adjustments: _______________________________

Step 3: Financial Goals
Write down your financial goals for major expenditures at different stages.
One Year
• Amount: _______________________________
• Income Plan: _______________________________
Five Years
• Amount: _______________________________
• Income Plan: _______________________________
Ten Years
• Amount: _______________________________
• Income Plan: _______________________________
Twenty Years
• Amount: _______________________________
• Income Plan: _______________________________
Ambition Audit Check: Do these financial goals support your passions and experiences? (Review annually)
• Yes / No
• Adjustments: _______________________________


Step 4: Define Your Future Self
Describe what you plan to be in one year, five years, ten years, and twenty years.
One Year
• Personal: _______________________________
• Professional: _______________________________
Five Years
• Personal: _______________________________
• Professional: _______________________________
Ten Years
• Personal: _______________________________
• Professional: _______________________________
Twenty Years
• Personal: _______________________________
• Professional: _______________________________
Ambition Audit Check: Is this vision still inspiring and aligned with your values? (Review annually)
• Yes / No
• Adjustments: _______________________________


Step 5: Align with Your Spouse
If applicable, compare and discuss your Goalprints with your spouse or partner.
Common Goals:
____________________________
____________________________
____________________________
Supporting Each Other’s Goalprints:
____________________________
____________________________
____________________________
Ambition Audit Check: Are your Goalprints still compatible and mutually supportive? (Review annually)
• Yes / No
• Adjustments: _______________________________


Step 6: Hold Yourself Accountable
Commit to your Goalprint by reflecting on the following:
Decisions Made in Alignment:
____________________________
____________________________
____________________________
Challenges Faced:
____________________________
____________________________
____________________________
Successes Achieved:
____________________________
____________________________
____________________________
Ambition Audit Check: Set regular check-ins to review progress. Adjust goals and actions to stay aligned.
• Date of Next Review: _________________________
• Adjustments: _______________________________


Step 7: Annual Reassessment
Repeat the entire exercise once a year. Reflect on the past year and realign your goals with your current values and circumstances.
Reflection:
• What has changed over the past year?_______________________________
• How have your goals evolved? ____________________________________
• What new passions or experiences have emerged?_____________________
Ambition Audit Check: Ensure your Goalprint is dynamic and reflective of your true self.
• Date of Review: _______________________
• Adjustments: _______________________________


By using this template, you can create, evaluate, and adjust your personal Goalprint, ensuring that your ambitions stay relevant, achievable, and fulfilling. Embrace your journey of introspection and realignment to lead a life of purpose and fulfillment.

Author: Bob Dailey

Bob Dailey. Born and raised in Southern California...now in Oklahoma. Graduated from (and met my future wife at) Cal Poly Pomona, in 1988. Married to Janet 35-plus years. Father of two: Julianne and Jennifer.  Grandfather of 8! Held many positions in small, medium, and large companies (and even owned a company for about 7 years). Tractor operator, competitive stair climber, camper, off-roader, occasional world traveler, sometimes mountain biker, and writer.

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