Ask someone how their day went, and odds are, they’ll say, “Busy.”
Dig a little deeper, and you’ll hear about the fires they had to put out, the urgent requests from their boss, or the upset customers they had to talk in off the ledge. Everyone’s racing from task to task, reacting to whatever pops up next.
What you don’t hear—at least not often—is someone saying, “Today I worked on our 30-day goals,” or, “I spent the afternoon exploring how AI might streamline our operations,” or, “I studied what our competitors are doing better than we are.”
Most people are caught in an infinite response loop. The big questions get pushed to tomorrow, especially if the boss isn’t asking about them anyway. And often, he’s just as busy reacting to his own list of urgent problems.
Response mode is easy. You don’t have to choose what matters most. Just deal with what’s in front of you. There’s no time for stepping back, rethinking the process, or preventing tomorrow’s fires today. You stay busy. That way, you can tell yourself you’re still needed.
And when the day ends, you can point to everything you handled and feel like you earned your paycheck.
But the real questions are: Did you move any of your monthly, quarterly, or annual goals forward? Do you even know what they are?
For many, the answers are no and definitely no.
Working in the business is the default. It’s safe and familiar. It keeps your hands full.
Working on the business is different. It takes time, thought, and courage. It means facing questions without clear answers. It means exploring new tools, unlearning old habits, and imagining better ways to serve your customers.
No fires today? Is your boss on vacation? Sounds like an easy day.
But if no one thinks about what’s next, if no one is asking what should change or improve, and if no one is steering the ship, that ship will eventually drift. Maybe into a storm. Maybe into the rocks.
And no one will notice until it’s too late.
So, ask yourself: Are you steering, or just responding?
Side note: These questions apply outside of work. If we’re not actively steering in our personal lives, we can just as easily find ourselves in a storm we could have avoided, running aground on some rocks, or drifting aimlessly out to sea.
Imagine owning a well-trained thoroughbred racehorse. Born and bred for speed, this horse thrives on competition and lives to run fast.
Every day, six days a week, this horse trains relentlessly. It has one purpose and one passion: running and winning races. Nothing else matters.
But on race day, you grow cautious. You worry, despite all the training, despite the horse’s proven skill, that it might not pace itself properly. So, you ask the jockey to override its instinct to run fast. You instruct the jockey to hold back the reins from the start.
As the race unfolds, your horse struggles against this restraint. Instead of feeling exhilarated, it grows frustrated. Its natural drive diminishes with each stride as the jockey pulls back, second-guessing the horse’s desire to run.
Finally, as the last turn approaches, the jockey releases the reins and shouts encouragement. It’s time to unleash all that pent-up speed.
But the horse no longer cares. He’s not even paying attention. He lost his competitive edge about a half mile ago as the jockey kept holding him back. Sure, the horse goes through the motions, picking up just enough speed to appear engaged, to show respect for the jockey’s urging. But the spark is gone.
This is a very fast horse, so even his partial effort makes for a close finish. But unfortunately, the horse doesn’t win the race. One he could have easily won if he hadn’t been held back from the start.
If you’re a manager, how often do you treat your employees like this horse? How often do you hold them back from doing the very thing you hired them to do? Do you second-guess their instincts, micromanage their decisions, and restrain their natural abilities out of fear, caution, or to protect your ego?
Consider how demoralizing it is for your team when you take away their autonomy. The freedom to run their own race. When employees lose the ability to make meaningful decisions, their enthusiasm, creativity, and ownership suffer. These are the very qualities that fuel success, and when suppressed, diminish the team’s potential and their performance.
Take a look around your organization. Are your people fully engaged, and running with purpose? Or have you inadvertently drained their passion and energy by holding them back?
There’s something else that’s easy to overlook. When you don’t allow your people to take on challenges, make decisions, and occasionally stumble, you’re not just holding them back today. You’re limiting who they can become tomorrow. Without the opportunity to stretch, fail, and grow, your employees can’t develop the judgment and endurance that leadership demands.
Playing it safe and keeping them on a tight rein risks weakening your bench strength and jeopardizing your organization’s ability to thrive in the future. We’re not just running one race; we’re running a never-ending series of tough races that stretch out long into the future.
Imagine how powerful your organization could be if you simply let your thoroughbreds—all the talent and skills you’ve carefully assembled—run their races the way they know best. Imagine letting them succeed and fail with your support, as part of your team, and not just your assistant waiting for you to make all the decisions.
It’s time to loosen the reins and let the ponies run. Because if you don’t, they might find somewhere else where they can.
To assume that delays are normal. That long lead times are just “the way things are.” That bureaucracy is an immovable force we’re all meant to quietly and endlessly orbit.
But here’s the question we should be asking: Does something really take months to get done…or is that just the rut talking?
Ruts are sneaky. They dress up as policies, forms, regulatory frameworks, meetings, approvals.
They start small. Maybe with one postponed decision or an overcautious email. Before long, they’re a deep trench. One that feels safer to live in than escape.
Some processes do require time. Some decisions need careful research and thoughtful consideration.
But not everything takes as long as we pretend. And if we’re being honest, we often lean on red tape as a crutch. To justify inaction, to mask fear, to cover for indecision, to avoid risk. Maybe to avoid the work altogether.
We say things like:
-“That’s how our system works.”
-“These things take time.”
-“We’ll have to check with Legal.”
-“I’m waiting on approvals before I can move forward.”
But what if we stopped waiting?
The 10 Million Dollar Question:
If you or your organization were promised $10 million the moment this project is completed—this thing you’re currently delaying—how long would it actually take to finish?
-How focused would you suddenly become? -How many hurdles would get knocked out of your way? -How quickly would meetings be scheduled, decisions made, and steps taken?
If your answer is “much faster,” then the rut is running the show. You’re not stuck. You and your organization are settling for the slow lane.
What if we challenge the assumptions about how long things should take?
What if we stop admiring and massaging the problem and started solving it?
What if we stop delegating or offloading the issue to another department, and just fixed it ourselves…today?
Organizations that resist the rut move faster. They ask better questions. They take the time to consider how to eliminate hurdles. They focus on outcomes, not just process. They know when structure helps, and when it hinders. They trim what’s unnecessary and protect what’s essential.
This isn’t about being reckless. It’s about refusing to be lulled into complacency. It’s about bringing urgency back to the table.
It’s about remembering that progress often begins with someone brave enough to say: “Why not now?”
If you’re feeling stuck, ask yourself: -Are you really bound by rules and timelines? Or just by a habit of delay?
Resist the rut.
Challenge the default.
Challenge the impossible and make it possible.
Push for better.
It might take less time than you think.
h/t – my colleague, Jacob Smith. An extremely productive and prolific software development manager who regularly challenges the default and always pushes for better.
There was a time I made a big leap “out the window.” I walked away from something I thought I had to escape. I didn’t have a detailed plan, just a deep sense that staying where I was would burn me out.
What I should have realized at the time was that while I was escaping one fire, I was just trading for another.
That’s the thing about decisions. They rarely come with clarity. They come wrapped in burdens and hope and urgency, all dressed up to look like certainty. But certainty is often just a story we tell ourselves to keep moving.
I’ve gone back and questioned plenty of decisions. I’ve hit pause, looked around, and asked, “Was that the right thing to do?”
Sometimes the answer is no. And that’s okay.
I’ve made wrong turns. I’ve said yes when I shouldn’t have. I’ve said no when I was afraid. But here’s something I’ve learned the hard way: wrong turns can still move us forward. Even the “mistakes” taught me something. Sometimes they were the only way I could learn the lessons I needed to learn.
Side note: If you can learn from watching someone else’s journey, that’s often preferable to taking the hard knocks that accompany most of the big lessons in life.
The truth is, not every decision will hold up to hindsight. And not every success will look like success right away. Some answers show themselves slowly. They show up only after struggle, reflection, and time. They need hardship to help them mature. Sometimes they even need failure.
I’m lucky. Along the way, there were people who didn’t try to fix me. They just stood with me while I figured it out. They gave me space to question, to re-route, to second guess. That kind of support is rare. And I’m grateful.
To those people: thank you. You helped me see what I wasn’t ready to see. You let me grow into the answers I didn’t even know I was seeking.
These days, I’ve learned to forgive myself for the detours. For the second thoughts. For the “what ifs” I’ll probably carry forever. I’ve changed my mind, more than once. With every shift, I’ve learned to find moments of peace.
Here’s the point: Maybe wandering is the way.
Wisdom doesn’t show up all at once. It grows, shifts, even contradicts itself. Sometimes it stumbles. Sometimes it starts over.
One thing I know for sure: What I thought I knew was only the beginning.
For years, we’ve heard that Artificial Intelligence (AI) will revolutionize industries. The idea is so prevalent that it’s easy to stop actively thinking about it. We acknowledge AI in headlines, in passing business conversations, and in abstract discussions about the future. Yet, much like a fish is unaware of the water surrounding it, we’ve been immersed in AI without fully recognizing its impact.
That impact is now undeniable. The question is: will we embrace it—or ignore it at our peril?
AI as the Invisible Force
AI is no longer a futuristic concept, or a background presence. It’s embedded in the tools we use every day, from the smartphones in our pockets to the chatbots handling our customer inquiries. It powers business decisions, optimizes operations, and influences nearly every industry.
Yet, because AI is so familiar, we often overlook it. The term itself has become a cliché—almost old news. Something we assume we understand. But do we? How much do we really know about its capabilities, its limitations, or its potential disruptions?
Many still view AI as a distant idea, relevant only in the future or in industries far removed from their own. This perspective is outdated.
The Shift from “Known” to “Obvious”
AI is a driving force that can shape how we work, compete, and innovate. Organizations that continue treating AI as an abstract concept risk being blindsided by its rapid evolution.
This shift—from AI being “known” to becoming “obvious”—is critical. The moment we stop seeing AI as some far-off development and recognize it as an immediate force, we can take meaningful action.
Make no mistake: AI will transform your organization, whether you engage with it or not. The only choice is whether you’re leading that change or struggling to catch up.
The Cost of Waiting
A passive approach to AI is no longer viable. Waiting for the “right time” to adopt AI means falling behind competitors who are already leveraging its power. Yes, AI is complex, and yes, there are risks. But the greater risk lies in hesitation.
I’m old enough to remember the early days of the internet (I’m that old). Most businesses dismissed it as a fad. Others chased the new idea with reckless abandonment and wasted tons of time and money. But a relative few (at the time) experimented, learned, made incremental changes, and ultimately thrived in their use of the new “internet-powered” approach. Not to mention all the new multi-billion (trillion) dollar businesses that were made possible by the internet.
AI is following a similar trajectory. Many are ignoring, even shunning, AI as something other people will figure out. They don’t want to be the one pushing these new ideas within their organization. It’s easier to stay in the background and wait for someone else to take the leap.
But others are already leaning in (to coin a phrase), experimenting, and learning. They are incrementally (and sometimes dramatically) shaping a new future…and remaining relevant in the process.
Learn the Basics
AI adoption doesn’t require immediate mastery. It starts with small, intentional steps.
You don’t need to be an AI expert, but understanding its core functions and business applications is essential.
Start by exploring industry-specific AI tools already in use. How did I make this list? You guessed it, I asked ChatGPT to give me a list of industry-specific AI tools in use today. Will each one be a winner? Not sure, but it’s a great list to use as a starting point:
–Retailers use Amazon Personalize and Google Recommendations AI for AI-driven product suggestions, improving customer engagement and sales.
–Marketers leverage HubSpot AI for automated email campaigns, Persado for AI-powered ad copywriting, and Seventh Sense for optimizing email send times.
–Financial analysts turn to Bloomberg Terminal AI for market insights, Kavout for AI-driven stock analysis, and Zest AI for smarter credit risk assessments.
–Healthcare professionals rely on IBM Watson Health for AI-assisted diagnostics and Olive AI for automating administrative hospital tasks.
–Manufacturers use Siemens MindSphere for AI-powered predictive maintenance and Falkonry for real-time industrial data monitoring.
–Customer service teams integrate Forethought AI for automated ticket triaging and Zendesk AI for intelligent chatbot interactions.
–HR and recruitment teams utilize HireVue AI for AI-driven candidate screening and Pymetrics for bias-free talent assessment.
Experiment with Broad-based AI Tools
Don’t wait for the perfect strategy. Start small. Generalized AI tools can improve various aspects of your business (again, I asked ChatGPT for this list):
–Conversational AI & Research: Tools like ChatGPT, Claude.ai, or Anthropic’s AI help generate content, answer complex questions, summarize reports, and assist in brainstorming sessions.
–Automation: Platforms such as Zapier AI, UiPath, and Notion AI automate workflows, streamline repetitive tasks, and generate notes and summaries.
–Data Analysis: Solutions like Tableau AI, ChatGPT’s Code Interpreter (Advanced Data Analysis), and IBM Watson process and visualize data for better decision-making.
–Customer Engagement: AI-driven tools such as Drift AI, Intercom AI, and Crystal Knows enhance customer service, lead generation, and sales profiling.
These are just a few of the many AI-powered tools available today. The landscape is constantly evolving. Exploring AI solutions that fit your specific needs is the key to personal and professional growth.
Cultivate a Growth Mindset
Learning AI is a journey, not a destination. It’s okay to make mistakes. It’s actually necessary. Feeling uncomfortable is a sign of growth. The more you experiment, fail, and adjust, the more effectively you’ll integrate AI into your work. AI isn’t about instant perfection. It’s about continuous learning.
Lead from the Front
If you’re in a leadership role, set the tone. Your team will look to you for guidance. Show them that AI adoption isn’t just an IT initiative. It’s a mindset shift.
Encourage experimentation, provide resources, and support a culture of AI-driven innovation. Companies that will thrive with AI aren’t the ones waiting for a complete plan. They’re the ones embracing AI through hands-on learning and iterative improvement while incorporating these new discoveries into their future plans.
The Future is Now
AI is not a distant disruptor—it’s an active force shaping today’s workplace. Organizations that recognize this and take action will thrive. Those that don’t will be left behind.
It’s time to stop treating AI as a theoretical innovation and start engaging with it as a business reality.
The future isn’t waiting, and neither should you.
Photo credit: The graphic was generated by DALL-E. I asked it to generate an image of an office on the ground floor that captures the essence of the blog post I had just written.
In its first few attempts, it tossed in robots sitting amongst the office workers. I like to think of myself as a forward thinker, but I’m not quite ready to accept that reality…even though I’m sure it’s rapidly approaching. I asked DALL-E to eliminate the robots (for now).
Maybe it’s all my time spent working in businesses over the past four decades. We often start each year with a set of specific strategic goals. Some are grounded and achievable; others are wish casting—a small dream of what we might accomplish if everything aligns perfectly (spoiler alert: it rarely does).
This year my goals are simple, but not easy:
Serve the quests of others over my own. True fulfillment comes from supporting others in their quest, even if that means setting aside my own ambitions.
Offer insights and advice, not direction. The path others take isn’t mine to choose. My role is to illuminate possibilities, not dictate outcomes.
Push beyond my comfort zone and (hopefully) inspire others to do the same. Growth begins at the edge of what’s familiar. By challenging my own boundaries, I hope to encourage others to stretch theirs as well.
Bring the loaves and fishes—and trust God with the rest. (h/t to Dallas Jenkins for this beautiful idea) It’s a reminder to offer what I can and trust in someone much greater to amplify my impact.
I’ve probably hiked or biked hundreds, maybe thousands of trail miles in my life. Most of the trails had been there for many years…even decades.
Other than clearing some fallen branches from a trail or participating in a trail volunteer day, I never gave much thought to how the trails were built, or who originally built them. They were always there. It didn’t matter if the trails started out as animal paths, or were built by hand, carved through the forest. The trails seemed to belong right where they were.
My perspective shifted when we were fortunate enough to purchase acreage that includes a forested hillside, a mostly dry pond, rocky escarpments, and a meadow thick with trees and scrub brush.
Where others may have seen a tangle of impenetrable forest, I could see trails winding through it, paths crisscrossing up and down the hill, around the pond, and maybe a little campsite down in the meadow under the tall trees.
I had no idea where to start or where exactly the trails would go. I just knew the hillside and meadow were calling for a trail system and a campsite that my family and friends could enjoy exploring for years to come.
When we moved here, I didn’t own a chain saw, a tractor, or any of the fancy attachments that make tractors such useful (and fun) tools. I had the standard set of homeowner hand tools from our lifetime of living in a tract home that didn’t have a yard big enough for a lawn.
The real work began when our new property was hit by a 90 mile per hour derecho that effectively found all the unhealthy trees and snapped them in half or knocked them to the ground. As I worked my way across our property over the next six months, cutting and clearing all of the downed trees (40-50 trees in all), I got a ton of practice with my new chainsaws, my upgraded tractor (the small one we purchased initially didn’t cut it, so I did what every tractor guy worth his salt does when faced with this dilemma…I upsized), the 5-foot brush hog attachment, and the front loader grapple attachment.
As I worked to complete the clearing process, I could see where new trails might go. As I brush-hogged large swaths of overgrown scrub brush and brambles, new openings showed themselves. In the areas where I cleared away the dead and fallen trees, nice new grassy areas greeted the sunlight that finally penetrated to the ground. I could see how trimming up some of the remaining trees would improve the sight lines through the area.
Once the land clearing process was mostly done, the real trailblazing process began. Deciding exactly where to cut the trails, which routes worked best given the lay of the land, the gradient of the hillside, natural features, and tree coverage. Could I veer up and to the right a bit to maintain the trail flow while leaving more trees intact? Will a hiker be able to maintain their footing if I use the existing (slightly) flatter terrain on the hillside? Can I make this trail intersect in an interesting way with the other one that’s 200 yards away?
So far, I’ve been talking about literal trails and the (rewarding) process of carving a trail system by hand into my property. I’ve known my share of trailblazers in life and work, and I’ve even been one myself on occasion. It’s funny how, like the paths I was carving through the woods, new trails—whether they’re businesses, inventions, ideas, or methods—often seem inevitable after the fact.
Once they’re established, they feel as if they’ve always been there. But every one of those trails began with someone willing to face the unknown, to push forward without a clear end in sight, risking failure or embarrassment in the name of carving a new path.
Only the people who actually built these trails know what it took to get there. The obstacles that had to be moved, the dead ends they hit along the way, their moments of doubt. They alone understand the learning curve, the time, and the sheer energy it took to bring the trail to life. And as they move forward, bit by bit, the final route often ends up looking different from what they first imagined.
Our new trail system is amazing. It has straight sections, switchback sections, offshoots, shortcuts, climbs, and descents. Parts of the trail are under a tunnel-like canopy of thick forest and other areas open to the sky, providing amazing hilltop views. Walking along the trails feels like the landscape was made for them…even though there were countless hours of planning, experimenting, cutting, clearing, and adapting along the way.
Sometimes the trailblazer is driven by an obsessive need to see where the trail can go. To see what lies over the next hill, or around the next bend. Others visualize how their trail will be enjoyed for years (decades?) to come.
While their motivations may differ, the result is often the same. A path that seems to have always been, enjoyed by countless people who may never stop to wonder how it got there.
For those who wonder, the trail offers something more than just a route. It’s a reminder that someone, somewhere, once walked an untamed path and decided it was worth carving a trail for those who’d come later.
Most of my childhood outside of school is a blur of off-road riding and racing (and lots of water skiing, but that’s another story).
We were either preparing to ride, camping in the desert to ride, racing in the desert (although I didn’t race nearly as much as everyone else), or providing pit support for others who were racing.
By the time I was about 10 years old, Uncle Denby (my dad’s younger brother) had become a serious racer in Baja. By the time I was about to enter high school, he was racing for Team Honda in Baja. The Hilltoppers, the motorcycle club my dad and Uncle Denby belonged to (that I’d join a little later) put on annual Grand Prix races in Rosarito Beach.
Between the Baja racing, pre-running trips, adventure riding to Mike’s Sky Ranch and San Felipe, and numerous trips to Rosarito Beach to set up the race each year, we were in Baja a lot. I remember watching the Dallas “who shot JR” episode on a small television in a hotel bar in Rosarito Beach.
All of this meant I got to ride with Uncle Denby regularly. He was always ready. His bike was perfectly tuned. His gear was impeccably organized. He was dialed in. He expected everyone around him to be as dialed in as he was.
For most Baja rides, we had a scheduled time for departure. Maybe at first light, or 7:30am. To Uncle Denby, this meant we’d be putting our bikes in gear and leaving at the scheduled departure time. Not putting gas in our bikes, trying to find our goggles, or figuring out why our backpack wouldn’t fit right. He’d say, “Do all of that on your own time. If you need an hour to get ready, wake up early and get it done.”
Since I rarely knew where we were going, and Uncle Denby was usually leading the way, I quickly learned to be fully ready with my bike idling at departure time. I operate this way today, even though I haven’t ridden a motorcycle in decades.
Whoops are a fact of life in off-road riding. These are undulations in the trail caused by countless vehicles digging a little bit of dirt and relocating it to the top of the whoop behind it as they race by. Certain sections of the California desert where we used to ride are notorious for miles of 2-3 foot (or larger) whoops. Sections of Baja are similarly whooped-out.
I struggled with whoops. I don’t know anyone who likes riding whoops, but some people can fly through them. That wasn’t me. Lucky for me, Uncle Denby happened to come up behind me in a whoop section. He had stopped to help someone else, so I and many others in our group got ahead of him on the trail. Once he was back on his bike, it didn’t take him long to catch me.
This time, he didn’t pass. He stayed behind me for a couple of miles. Then he rolled on the throttle and went right by me, smooth as ever. When we regrouped for gas a while later, he came over and asked me what gear I was in when he came past. I was in third gear, maybe three-quarter throttle.
He said I was riding in too low of a gear. I needed to work on riding the next higher gear if I wanted to find a smooth way through the whoops. He told me he was watching me ride and getting exhausted for me. He could tell that I was working way too hard. Moving to the next higher gear at half-throttle would get me on top of the whoops with more speed and reduce my workload on the bike.
None of this was obvious to me, but second nature to Uncle Denby. Later that day, we came up to another (shorter) section of whoops. I eased into fourth gear and carried a lot more smoothness into the section. The whoops were still challenging, but not nearly as hard as before…and I was moving at a much higher pace. I was conserving energy and riding faster (and safer) by clicking up one gear.
Something else about that next higher gear…traction. Ride in too low of a gear, especially on a two-stroke, and your back tire has a tough time staying stuck to the ground. Forward motion is all about smooth and consistent traction. If your power isn’t making it to the ground, you’re not moving. A spinning rear tire isn’t taking you anywhere. Everything is working hard, but nothing is happening.
We had another riding day, this time out on the Rosarito Beach Grand Prix course. We rode most of the loop together. The course had lots of high-speed sections and fast turns. We were having a great time, riding wheel-to-wheel. Obviously, he could have left me in the dust, but he pushed me at my pace and showed me how to brake before the turns, and then accelerate out to maintain the most speed and control.
Yet another aspect of traction. No traction, no turning. If you’re on the brakes in the turn, you don’t have the same traction and control as you do if you’re accelerating out of the top of the turn. Timing when to get off the gas, when to brake, and when to accelerate made all the difference in the world.
Something else Uncle Denby taught me that day.
I was sad to hear that Uncle Denby passed away last night. He battled a tough disease for quite some time.
I will always treasure the lessons he taught me. He probably thought he was teaching his nephew how to ride a motorcycle faster and smoother.
But he was really teaching me how to dial myself in, how to find the next gear, and how to maintain proper traction in all situations.
Godspeed, Uncle Denby, and thank you for riding with me.
Zig Ziglar once said, “It was character that got us out of bed, commitment that moved us into action, and discipline that enabled us to follow through.”
This perfectly describes the driver of true achievement. It’s not just the initial desire or excitement that propel us, but the dedication to stick with something until the end.
I accidentally saw this idea come to life during a recent road trip. I stopped by a taco shop. It happened to be near a beach and was clearly a popular local destination. The tacos were excellent, but that’s not the point of this story.
As I sat on the patio eating my carnitas tacos and enjoying the view, I couldn’t help overhearing a conversation at the table that less than two feet away. Two early-twenties (by my estimation) men were talking about how amazing the surfing had been earlier that morning.
I got from the conversation that they had been surfing together since they were teenagers and this morning’s session was a long-overdue reunion of sorts since they hadn’t surfed together in quite some time.
One of them made a comment that stuck with me: “Surfing is the only time I’m really alive. I know what I’m doing and can feel the water telling me what to do. I wish I could get that kind of fulfillment out of the rest of my life. I feel like I’m just wandering around, waiting until I can surf again.”
It wasn’t long before his friend responded, “I know what you mean. I’ve had to settle down these past couple of years. I got a dog, and it’s been a lot of responsibility, but he’s amazing. He loves the beach, so I take him there as often as I can.”
Then came the real kicker. The first guy, the “wandering” one, responded, “Maybe that’s something I should do. I can’t get motivated at work and just want to quit. Maybe getting a dog would help me commit to the work.”
He used an extremely important word—commit. It was evident these two men are deeply committed to surfing. It’s their passion, and it gives them a sense of fulfillment that’s absent in other areas of their lives. Surfing isn’t something they merely do—it is something they live for. But beyond surfing, they lack the same kind of dedication. Their passion for the sport brings them joy because they are fully invested in it, heart and soul.
The wandering friend’s dilemma isn’t uncommon. Many people struggle with finding motivation in their daily lives. They haven’t truly committed to something that extends beyond their comfort zone or personal hobbies. They desire fulfillment without realizing that commitment is often their missing link.
It was as though this young man had stumbled upon the key to unlocking motivation and purpose: he needed to commit. Whether it is work, relationships, or another area of his life, the power to find meaning and fulfillment can only come from his willingness to fully invest in something.
Goethe once said, “At the moment of commitment, the entire universe conspires to assist you.” This idea aligns with the realization that real fulfillment only comes from investing fully in what we do. When we are all in, we aren’t just going through the motions—we are owning the process, taking charge of the outcome, and continually working toward our goals.
The wandering surfer may never have thought about his job as something worth committing to. To him, it was just a means to an end, something he had to do so he could afford to spend time doing what he really wanted—to surf. But if he can shift his mindset and fully invest in his work with the same passion and dedication he gives to surfing, the fulfillment he seeks might not seem so elusive.
Fulfillment doesn’t come from merely reaching a goal or winning a trophy. As Cardinal Pell put it, “Commitment to a worthwhile goal brings fulfillment and meaning, even if the path is difficult.” The true joy and deep sense of satisfaction come from the commitment itself—the effort, discipline, and perseverance that drive us toward our goal.
If you’re handed a trophy without having worked for it, it’s meaningless. You know deep down that you didn’t earn it, didn’t push through the challenges, didn’t grow in the process. But if you earn that trophy through your own hard work and dedication, it’s a symbol of something far greater than the achievement—it’s proof of your commitment.
In the end, what we commit to is what brings meaning to our lives. Whether it’s our relationships, our careers, or even something as personal as surfing, the act of giving our all, of pushing through the hard times, is what fills us with a sense of purpose.
The wandering surfer wasn’t lost because he lacked passion; he was lost because he hadn’t fully committed to anything beyond the waves.
To truly live a fulfilling life, we must commit wholeheartedly. When we do, we’ll find that the truest sense of fulfillment comes from the dedication and growth that only commitment can bring.
Pick any project—it doesn’t matter if it’s something you’ve assigned to yourself or something your boss has given you. It could be a huge, long-term project, or something that should take less than a week.
Chances are, that project will turn out to be harder than expected. It will require effort that nobody saw during the planning process (whether planning consisted of a 5-minute conversation, or a multi-month series of meetings and discussions).
Here’s something else about projects: even when we’re given full ownership, most of us will try to find ways to make sure we’re not fully responsible for the outcome.
But no matter what, the project remains. We own it. We also own the goal of getting it done right.
“The man who moves a mountain begins by carrying away small stones.” – Chinese Proverb
Progress is made through consistent effort, one step at a time. Then another. Then another. It’s the steps toward the goal that matter, almost as much as the goal itself.
What if some of the steps we take are the wrong ones? What if we have to go back and redo some of our work? What if somebody sees us make mistakes along the way?
Each of these are (almost) guaranteed to happen.
Embrace it. Learn from it. Carry on.
Keep stepping forward. Learn along the way and give yourself permission to take a step (or two) back from time to time.
Grandpa Bob Encouraging Leadership 
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