What Your 70-Year-Old Self Knows That You Don’t

We know about Maslow’s Hierarchy of Needs and how our wants and desires are like a pyramid that goes from our basic needs up to our desire for self-actualization. The Pareto Principle reminds us that 80% of our results come from 20% of our efforts, helping us focus on what truly moves the needle. Saint Ignatius’s Spiritual Exercises guide us through discernment, teaching us to distinguish between what brings life and what drains it.

But there’s another framework worth considering: the evolution of what we consider important throughout our lives.

As kids, we know what’s most important. It usually revolves around attention, followed by winning at whatever we are doing, which we think will get us more of that attention we crave. Everything feels urgent. Every disappointment feels permanent. The world revolves around us, and that’s exactly as it should be for a child learning to navigate life.

Teenagers start to focus on freedom, independence, and figuring out what they’re going to do when they grow up (whatever that means). They often reject what their parents value. Sometimes for good reasons, sometimes solely because rebellion feels necessary for finding their own path. What matters most is breaking free from the constraints that feel suffocating, even when those constraints were designed to protect them.

As young adults, we’re getting started, establishing our independent life, our financial foundations, our career foundations…at least we’re trying to get these things established. We’re in acquisition mode: getting the job, the apartment (maybe a house), the relationship, the respect (something we crave more than attention at this stage). We often dismiss advice from older generations, convinced they don’t understand how different the world is now.

Then something interesting happens.

As the decades flow by, what was important a few years ago, isn’t. We start to think about how to serve others, help our kids flourish, help their kids flourish. The shift is gradual but profound. From getting to giving, from proving ourselves to improving the lives of others.

Major life events accelerate this evolution. A health scare makes us realize that all the success in the world doesn’t matter if we’re not here to enjoy the fruits of our labor. The birth of a child or grandchild suddenly makes legacy more important than achievement. The loss of a parent reminds us that time is finite, and relationships are irreplaceable.

Sometimes the shift happens more quietly. Earlier this week, two co-workers were discussing the NBA finals and asked me what I thought of Game 2.  I had to admit that I haven’t followed basketball since the Magic Johnson era of the Lakers. As we talked, it became clear to me that I haven’t followed any sports—except for the Savannah Bananas baseball team’s shenanigans—in many years.

What captures my attention now? I’m drawn to watching people live their best lives in rural settings, building homesteads for themselves and their families. I find myself rooting for others to succeed in their chosen vocations, nothing more, nothing less. It’s not that sports became unimportant because they were bad. They just became less important than something else that feeds my soul more deeply.

As we get older, preserving our health, and the freedom that comes with it, moves toward the top of our priority list. Interesting how the freedom we sought as teenagers is still important to us in our senior years, but for different reasons. Then, we wanted freedom and thought we were ready for responsibility.

Now, we want freedom to focus on what truly matters. Freedom to be present for the people we love, freedom to contribute in meaningful ways, freedom from the noise that once seemed so important.

There’s a beautiful irony in how we often spend the first half of our lives accumulating things, achievements, and accolades, only to spend the second half learning to let go of what doesn’t serve us. We chase complexity when we’re young and value simplicity as we mature.

Questions worth considering:

– What would happen if we could skip ahead and see what our 70-year-old self considers important? What about our 80-year-old self? Would we make different choices today knowing what they know?

– Why do we have to learn the hard way that some of the things we chase don’t matter? Is there wisdom in the struggle, or are we just stubborn?

– How can we be more intentional about evolving our priorities on our terms instead of waiting for time to do it?

– What if we could honor the lessons each life stage provides without completely losing face and dismissing what came before?

The evolution of importance isn’t about getting it right or wrong at any particular stage. It’s recognizing that growth means what we value will shift.

That’s not a bug in the system. It’s a feature. The teenager’s desire for freedom isn’t foolish. It’s necessary for their development. The young adult’s focus on building a foundation isn’t shallow. It’s essential for future stability.

Perhaps the real wisdom comes in staying curious about what matters most. Knowing that the answer will keep evolving. And maybe, just maybe, we can learn to trust that each stage of life has something valuable to teach us about what’s truly important.

The key is staying awake to the lessons, even when they challenge what we thought we knew for certain.

Photo by Filip Kominik on Unsplash

When Fires Become the Work

Ask someone how their day went, and odds are, they’ll say, “Busy.”

Dig a little deeper, and you’ll hear about the fires they had to put out, the urgent requests from their boss, or the upset customers they had to talk in off the ledge. Everyone’s racing from task to task, reacting to whatever pops up next.

What you don’t hear—at least not often—is someone saying, “Today I worked on our 30-day goals,” or, “I spent the afternoon exploring how AI might streamline our operations,” or, “I studied what our competitors are doing better than we are.”

Most people are caught in an infinite response loop. The big questions get pushed to tomorrow, especially if the boss isn’t asking about them anyway. And often, he’s just as busy reacting to his own list of urgent problems.

Response mode is easy. You don’t have to choose what matters most. Just deal with what’s in front of you. There’s no time for stepping back, rethinking the process, or preventing tomorrow’s fires today. You stay busy. That way, you can tell yourself you’re still needed.

And when the day ends, you can point to everything you handled and feel like you earned your paycheck.

But the real questions are:
Did you move any of your monthly, quarterly, or annual goals forward?
Do you even know what they are?

For many, the answers are no and definitely no.

Working in the business is the default. It’s safe and familiar. It keeps your hands full.

Working on the business is different. It takes time, thought, and courage. It means facing questions without clear answers. It means exploring new tools, unlearning old habits, and imagining better ways to serve your customers.

No fires today? Is your boss on vacation? Sounds like an easy day.

But if no one thinks about what’s next, if no one is asking what should change or improve, and if no one is steering the ship, that ship will eventually drift. Maybe into a storm. Maybe into the rocks.

And no one will notice until it’s too late.

So, ask yourself:
Are you steering, or just responding?

Side note: These questions apply outside of work. If we’re not actively steering in our personal lives, we can just as easily find ourselves in a storm we could have avoided, running aground on some rocks, or drifting aimlessly out to sea.

Photo by Amir Saeid Dehghan Tarzejani on Unsplash

Let the Ponies Run

Imagine owning a well-trained thoroughbred racehorse. Born and bred for speed, this horse thrives on competition and lives to run fast.

Every day, six days a week, this horse trains relentlessly. It has one purpose and one passion: running and winning races. Nothing else matters.

But on race day, you grow cautious. You worry, despite all the training, despite the horse’s proven skill, that it might not pace itself properly. So, you ask the jockey to override its instinct to run fast. You instruct the jockey to hold back the reins from the start.

As the race unfolds, your horse struggles against this restraint. Instead of feeling exhilarated, it grows frustrated. Its natural drive diminishes with each stride as the jockey pulls back, second-guessing the horse’s desire to run.

Finally, as the last turn approaches, the jockey releases the reins and shouts encouragement. It’s time to unleash all that pent-up speed.

But the horse no longer cares. He’s not even paying attention. He lost his competitive edge about a half mile ago as the jockey kept holding him back. Sure, the horse goes through the motions, picking up just enough speed to appear engaged, to show respect for the jockey’s urging. But the spark is gone.

This is a very fast horse, so even his partial effort makes for a close finish. But unfortunately, the horse doesn’t win the race. One he could have easily won if he hadn’t been held back from the start.

If you’re a manager, how often do you treat your employees like this horse? How often do you hold them back from doing the very thing you hired them to do? Do you second-guess their instincts, micromanage their decisions, and restrain their natural abilities out of fear, caution, or to protect your ego?

Consider how demoralizing it is for your team when you take away their autonomy. The freedom to run their own race. When employees lose the ability to make meaningful decisions, their enthusiasm, creativity, and ownership suffer. These are the very qualities that fuel success, and when suppressed, diminish the team’s potential and their performance.

Take a look around your organization. Are your people fully engaged, and running with purpose? Or have you inadvertently drained their passion and energy by holding them back?

There’s something else that’s easy to overlook. When you don’t allow your people to take on challenges, make decisions, and occasionally stumble, you’re not just holding them back today. You’re limiting who they can become tomorrow. Without the opportunity to stretch, fail, and grow, your employees can’t develop the judgment and endurance that leadership demands.

Playing it safe and keeping them on a tight rein risks weakening your bench strength and jeopardizing your organization’s ability to thrive in the future. We’re not just running one race; we’re running a never-ending series of tough races that stretch out long into the future.

Imagine how powerful your organization could be if you simply let your thoroughbreds—all the talent and skills you’ve carefully assembled—run their races the way they know best. Imagine letting them succeed and fail with your support, as part of your team, and not just your assistant waiting for you to make all the decisions.

It’s time to loosen the reins and let the ponies run. Because if you don’t, they might find somewhere else where they can.

Photo by Jeff Griffith on Unsplash

Creating Like Children

When you watch a five-year-old, a ten-year-old, even a twelve-year-old create, you see what unfettered creative freedom really looks like. Whether it’s a drawing, a Lego tower, or a clay sculpture, they throw themselves into the process with joyous abandon. In their mind, they can see clearly what they’re making. They know why they’re making it. And there’s almost always a story behind it.

They aren’t self-conscious. They aren’t trying to impress anyone. Sure, they like to show their creations to parents, grandparents, and teachers.  But their motivation isn’t just about approval. It’s about expression.

Most children are free from the baggage of expectation. They don’t wonder if what they’re making is good enough. And when they finish, they move right on to the next thing. Their self-worth isn’t tied to the outcome. The value of the work comes from their own perspective, not from what others think.

But around age thirteen (sometimes earlier) things change.

After years of chasing approval, learning the “right” way to do things, being graded and corrected by well-meaning adults, something fundamental happens. Their freedom to create without judgment slowly gets buried. Doubt takes root. Worry about what others might think starts to shape their process. Fear of looking foolish holds them back.

And as the years pass, it only gets worse.

Tell someone you’re going to take up oil painting, stained glass, sculpture, or any new creative pursuit as an adult, and they’ll likely have two reactions: a polite smile of encouragement, and quiet skepticism that anything worthwhile will ever come of it.

Starting something creative as an adult feels strange. It’s outside the bounds of what “normal” people do. It’s far easier to stay in line, avoid looking foolish, and sidestep the discomfort of being a beginner again.

But we are all beginners at birth. Even the rare prodigies had to take their first step (the one that happens long before we see the gifted 5-year-old who can play a piano concerto). For the rest of us, every new skill—whether it’s creative, practical, or professional—requires courage, repetition, failure, and patience.

I’ve learned that when I let go of expectations (not easy) and stop worrying about looking foolish (also not easy), the magic happens. With this new frame of reference, trying something new, something creative, or something unfamiliar, brings a new energy having nothing to do with the outcomes.

It doesn’t seek approval or chase productivity. It simply opens the door to wonder—something we often unlearn as we grow older.

I’m lucky. I get to spend time with my grandchildren, who remind me what fearless creativity looks like. They show me that learning and creating, and the fun we have along the way, are all that matters. 

Maybe we all need a little more of that. 

To create like children again.

Photo by pine watt on Unsplash

The Work Before the Work

Everyone loves the big idea. The bold plan. A strong vision of what can be.

It’s easy to get excited about an amazing result.  A finished project, a better version of ourselves, a breakthrough moment. But big plans mean nothing without the tools and materials to carry them out.

Goals and aspirations get a lot of attention.  Preparation, usually not so much. 

Preparation isn’t glamorous. No one sees the early mornings, the quiet practice, the reading, the repetitions, the small decisions and adjustments that come from thinking deeply about how to be better. But that’s where everything starts. That’s the real work.

You can’t build a tower by imagining the top floor. You start by stacking bricks. And before that, you must gather the bricks. Along with mortar. Along with the tools to lift, cut, measure, and shape. That’s what preparation is.  Gathering what you’ll need to be ready when it’s time to build.

This applies to everything in life.

Want to be a better leader? Prepare by learning how to listen, how to stay calm and think under pressure, how to help your team to be their very best.

Want to level up at work? Prepare by always sharpening your skills, staying curious, looking for problems that need solutions, becoming someone your team can rely on.

Want to be a better friend, spouse, or parent? Prepare by learning to listen, to be present, and to lead with patience and love.

Want to face hard times with strength? Prepare by choosing the hard things before they choose you.

Don’t wait for life to demand something from you before you get ready. Always prepare so you will be ready.

Ask yourself:
-What materials am I gathering?

-What tools am I building?

-What productive habits am I forming when no one’s looking?

Preparation isn’t just a phase. It’s a mindset. A lifestyle. 

You’re either gathering bricks—or you’re preparing to fail.

Because in the end, you won’t rise to the level of your ambition. 

You’ll fall to the level of your preparation.

h/t – my friend Pete Hilger as we were discussing how to get building supplies to a rural Guatemalan city for a medical facility build project.  He tossed out the line, “You can’t build a tower without first gathering a lot of bricks and mortar.”

Photo by Peyman Shojaei on Unsplash

Garbage In, Garbage Out: Your Focus Defines Your Success

“Garbage In, Garbage Out” doesn’t just apply to computers—it applies to your life. The people you spend time with, the content you consume, and the habits you build shape your future. Want better results? Choose better inputs.

“You are the average of the five people you spend the most time with.” – Jim Rohn

“You are what you repeatedly do.” – Aristotle

“Show me your friends, and I’ll show you your future.” – John Kuebler

“Your life is controlled by what you focus on.” – Tony Robbins

The old phrase, “garbage in, garbage out” doesn’t only apply to computers and databases. It applies to how we live our lives.

Our inputs—the people we surround ourselves with, the information we consume, and the habits we cultivate—shape our outcomes.

If you spend time with amazing, imaginative, productive, and adventurous people, chances are you’ll start adopting some of those same qualities. At a minimum, you’ll develop personal goals that push you to emulate those qualities in your own way.

On the other hand, if you surround yourself with negative, self-destructive, bitter, or complacent people, their mindset and behaviors will slowly seep into your own life. Even if you think you’re immune, habits and attitudes are contagious.

Small Choices Compound Over Time

Consider this simple example.

If you exercise at least three days per week, you’ll see progress. Do it five days per week, and your results will be even better.

But if you instead have the habit of drinking a large chocolate shake for lunch every day, the impact won’t be immediate, but with time you’ll notice a negative shift in your health and energy levels.

Neither of these changes happen overnight.  But over months and years, they define who you become.

Our small choices create big results.

The Status Quo Trap—It’s Hard to Change

It’s obvious that if you run toward a cliff, ignoring all the warning signs, you’re in for a big fall. But in real life, it’s rarely that clear.

Like the boiling frog who doesn’t realize the water is heating up until it’s too late, many people stay in toxic environments, bad habits, or unproductive routines because the declining results are slow and gradual. It doesn’t feel urgent—until suddenly, it is.

Our Inputs Dictate Our Outputs—So Choose Wisely

Our mind works like an algorithm.  What we feed it shapes what it returns to us.

If we constantly consume negative news, gossip, or toxic social media, our mindset will reflect it.

If we surround ourselves with people who challenge us to grow, read books that inspire us, and engage in meaningful conversations, our perspective will shift toward productivity and fulfillment.

The good news? We choose. And by making intentional choices, we set the trajectory for our future.

Challenge: Take an Inventory of Your Inputs

For the next week, pay attention to what’s influencing you.  Your environment, the content you consume, and the habits you engage in.

Who are the five people you spend the most time with? Are they making you better?

What are you reading, watching, and listening to? Is it fueling growth or draining your potential?

What small habit could you start today that would improve your future?

The inputs you choose today will shape who you become tomorrow, next year, and a decade from now.

Your choices matter.  Make them count.

Photo by William Topa on Unsplash

The Known vs. The Obvious: Embracing AI in the Workplace

For years, we’ve heard that Artificial Intelligence (AI) will revolutionize industries. The idea is so prevalent that it’s easy to stop actively thinking about it. We acknowledge AI in headlines, in passing business conversations, and in abstract discussions about the future. Yet, much like a fish is unaware of the water surrounding it, we’ve been immersed in AI without fully recognizing its impact.

That impact is now undeniable. The question is: will we embrace it—or ignore it at our peril?

AI as the Invisible Force

AI is no longer a futuristic concept, or a background presence. It’s embedded in the tools we use every day, from the smartphones in our pockets to the chatbots handling our customer inquiries. It powers business decisions, optimizes operations, and influences nearly every industry.

Yet, because AI is so familiar, we often overlook it. The term itself has become a cliché—almost old news.  Something we assume we understand. But do we? How much do we really know about its capabilities, its limitations, or its potential disruptions?

Many still view AI as a distant idea, relevant only in the future or in industries far removed from their own. This perspective is outdated.

The Shift from “Known” to “Obvious”

AI is a driving force that can shape how we work, compete, and innovate. Organizations that continue treating AI as an abstract concept risk being blindsided by its rapid evolution.

This shift—from AI being “known” to becoming “obvious”—is critical. The moment we stop seeing AI as some far-off development and recognize it as an immediate force, we can take meaningful action.

Make no mistake: AI will transform your organization, whether you engage with it or not. The only choice is whether you’re leading that change or struggling to catch up.

The Cost of Waiting

A passive approach to AI is no longer viable. Waiting for the “right time” to adopt AI means falling behind competitors who are already leveraging its power. Yes, AI is complex, and yes, there are risks. But the greater risk lies in hesitation.

I’m old enough to remember the early days of the internet (I’m that old).  Most businesses dismissed it as a fad. Others chased the new idea with reckless abandonment and wasted tons of time and money.  But a relative few (at the time) experimented, learned, made incremental changes, and ultimately thrived in their use of the new “internet-powered” approach. Not to mention all the new multi-billion (trillion) dollar businesses that were made possible by the internet. 

AI is following a similar trajectory. Many are ignoring, even shunning, AI as something other people will figure out.  They don’t want to be the one pushing these new ideas within their organization.  It’s easier to stay in the background and wait for someone else to take the leap.

But others are already leaning in (to coin a phrase), experimenting, and learning.  They are incrementally (and sometimes dramatically) shaping a new future…and remaining relevant in the process. 

Learn the Basics

AI adoption doesn’t require immediate mastery. It starts with small, intentional steps.

You don’t need to be an AI expert, but understanding its core functions and business applications is essential.

Start by exploring industry-specific AI tools already in use.  How did I make this list?  You guessed it, I asked ChatGPT to give me a list of industry-specific AI tools in use today.  Will each one be a winner?  Not sure, but it’s a great list to use as a starting point:

Retailers use Amazon Personalize and Google Recommendations AI for AI-driven product suggestions, improving customer engagement and sales.

Marketers leverage HubSpot AI for automated email campaigns, Persado for AI-powered ad copywriting, and Seventh Sense for optimizing email send times.

Financial analysts turn to Bloomberg Terminal AI for market insights, Kavout for AI-driven stock analysis, and Zest AI for smarter credit risk assessments.

Healthcare professionals rely on IBM Watson Health for AI-assisted diagnostics and Olive AI for automating administrative hospital tasks.

Manufacturers use Siemens MindSphere for AI-powered predictive maintenance and Falkonry for real-time industrial data monitoring.

Customer service teams integrate Forethought AI for automated ticket triaging and Zendesk AI for intelligent chatbot interactions.

HR and recruitment teams utilize HireVue AI for AI-driven candidate screening and Pymetrics for bias-free talent assessment.

Experiment with Broad-based AI Tools

Don’t wait for the perfect strategy.  Start small. Generalized AI tools can improve various aspects of your business (again, I asked ChatGPT for this list):

Conversational AI & Research: Tools like ChatGPT, Claude.ai, or Anthropic’s AI help generate content, answer complex questions, summarize reports, and assist in brainstorming sessions.

Automation: Platforms such as Zapier AI, UiPath, and Notion AI automate workflows, streamline repetitive tasks, and generate notes and summaries.

Data Analysis: Solutions like Tableau AI, ChatGPT’s Code Interpreter (Advanced Data Analysis), and IBM Watson process and visualize data for better decision-making.

Customer Engagement: AI-driven tools such as Drift AI, Intercom AI, and Crystal Knows enhance customer service, lead generation, and sales profiling.

These are just a few of the many AI-powered tools available today. The landscape is constantly evolving.  Exploring AI solutions that fit your specific needs is the key to personal and professional growth.

Cultivate a Growth Mindset

Learning AI is a journey, not a destination. It’s okay to make mistakes.  It’s actually necessary. Feeling uncomfortable is a sign of growth. The more you experiment, fail, and adjust, the more effectively you’ll integrate AI into your work. AI isn’t about instant perfection.  It’s about continuous learning.

Lead from the Front

If you’re in a leadership role, set the tone. Your team will look to you for guidance. Show them that AI adoption isn’t just an IT initiative.  It’s a mindset shift.

Encourage experimentation, provide resources, and support a culture of AI-driven innovation. Companies that will thrive with AI aren’t the ones waiting for a complete plan.  They’re the ones embracing AI through hands-on learning and iterative improvement while incorporating these new discoveries into their future plans.

The Future is Now

AI is not a distant disruptor—it’s an active force shaping today’s workplace. Organizations that recognize this and take action will thrive. Those that don’t will be left behind.

It’s time to stop treating AI as a theoretical innovation and start engaging with it as a business reality.

The future isn’t waiting, and neither should you.

Photo credit: The graphic was generated by DALL-E.  I asked it to generate an image of an office on the ground floor that captures the essence of the blog post I had just written. 

In its first few attempts, it tossed in robots sitting amongst the office workers.  I like to think of myself as a forward thinker, but I’m not quite ready to accept that reality…even though I’m sure it’s rapidly approaching.  I asked DALL-E to eliminate the robots (for now).      

Breaking the Rhythm of Mediocrity

Each of us has a natural speed.  A rhythm that feels comfortable. Some of us move fast, always pushing, never stopping. Others take a slow, methodical approach. And some avoid movement altogether.

Occasionally, we can shift gears and speed up for a short-term need. But the comfort of our standard speed usually draws us back.

Dialing up is hard. It’s difficult to imagine doing more than we’re doing now. It’s harder still to visualize the better outcomes that could come from pushing ourselves and our organizations beyond the status quo.

Even worse is when we deliberately slow our pace to fit in.  To blindly match our rhythm to those around us, in our workplace, our social circles, our environment. The groups we allow to shape us.

The slow, almost imperceptible tick-tock of our internal metronome feels safe, especially if it’s set to someone else’s rhythm. It’s predictable. It gives us a (false) sense of control when we have no control at all.

We tell ourselves that changing our settings would bring chaos.  Better to stay safe and avoid the challenge. 

If we’re willing to turn our settings down to accommodate others, why not turn them up to pursue our own goals?

Why not push beyond our comfort zone to improve, to evolve?  Why not try to inspire those around us to ramp up? 

The things we don’t change are the things we’re actively choosing. Doing nothing is a choice.

Life moves at a relentless pace, largely outside our control. What we can control is our response.  We can set our internal rhythm to match what’s happening or set it to create what we want to happen.

Here’s a brutal truth: The outside world doesn’t grant or deny us anything. It keeps moving, with or without us.

It’s up to us to set our own tempo—not for the group, not for the organization, but for ourselves and the people who matter most.

Photo by Lance Anderson on Unsplash

Lessons in Failure – the Mark of a True Leader

There’s a saying that often floats around in entrepreneurial circles: “Fail fast, fail often.” While the origins of this phrase are up for debate, its lesson is clear. Failure isn’t just an inevitable part of leadership.  It’s one of the most defining. How a leader reacts to failure (their own or their team’s) can reveal their true character and shape the trajectory of their future success.

But here’s the thing: writing about failure and leadership can quickly sound like a series of cliches. We’ve all heard the platitudes about “learning from mistakes” and “rising stronger.” But there’s a deeper message about what truly separates those who lead with integrity and vision from those who crumble when things go wrong.

When failure strikes, leaders face a choice. They can own it, adapt, and come back stronger. Or they can point fingers, wallow in resentment, and stall out. The decision often happens in an instant, but its impact can last a lifetime.

Great leaders take ownership of failure, even when it’s not entirely their fault. Why? Because owning failure builds trust. When a leader says, “This didn’t go as planned, let’s discuss what we’ll do to fix it,” they inspire confidence. They create a culture where the team feels safe to take risks, knowing that mistakes are part of growth, not reasons for punishment.

When leaders blame others, they erode trust. Pointing fingers, whether at the team, external circumstances, or bad luck, signals an unwillingness to reflect and adapt. Over time, this creates a toxic environment where innovation dies and progress stalls.

“Fail fast, fail often” isn’t about being reckless.  It’s about embracing experimentation and accepting that not every idea will succeed. Failing quickly means you can pivot sooner, learn faster, and ultimately get to a better solution.

This idea requires two things:

Humility: The willingness to admit when something isn’t working.

Agility: The ability to adapt and try again without becoming paralyzed by setbacks.

Elon Musk is a great example. From continual iterations of experimentation and failure at SpaceX—including multiple RUDs (rapid unscheduled disassembly in rocket speak)—to the challenges Tesla faced in scaling production and support, he’s built companies on the idea of learning through failure. Musk doesn’t see failure as an end point.  He sees it as feedback.  A necessary step on the path to success.

To handle failure effectively, leaders need more than optimism.  They need a process. Here’s a simple approach that works (notice I didn’t say it’s an easy approach):

-Recognize the failure and what it means. Be transparent with your team.

-Reflect on what went wrong without assigning blame. Focus on systems and strategies, not personal shortcomings.

-Identify key takeaways. What worked? What didn’t? What’s worth trying again?

-Adjust your approach based on lessons learned.

-Recommit to the goal with a renewed focus and determination.

Failure doesn’t only teach leaders how to solve problems.  It shapes their emotional intelligence (if they allow it). Leaders who’ve faced setbacks tend to have more empathy and patience. They’ve had to overcome multiple failures themselves, so they know how challenging failures can be for their teams.

When leaders normalize failure, they create cultures where people aren’t afraid to take risks or push boundaries. That’s where breakthroughs happen.

The mark of a true leader isn’t perfection. It’s how they handle failure.  Whether they embrace it as a teacher or fear it as an enemy. The choice of owning mistakes, adapting, and persevering defines not just their success, but the success of everyone they lead.

The next time failure arises, ask yourself: Will I let this moment shape me for the better? Will I lead my team through it with grace and determination? Will we learn from this failure? 

The answers will set the course for everything that follows.

Photo by David Trinks on Unsplash

Goals for 2025

I’ve never been a New Year’s resolution person.

Maybe it’s all my time spent working in businesses over the past four decades. We often start each year with a set of specific strategic goals. Some are grounded and achievable; others are wish casting—a small dream of what we might accomplish if everything aligns perfectly (spoiler alert: it rarely does).

This year my goals are simple, but not easy: 

Serve the quests of others over my own.
True fulfillment comes from supporting others in their quest, even if that means setting aside my own ambitions.

Offer insights and advice, not direction.
The path others take isn’t mine to choose. My role is to illuminate possibilities, not dictate outcomes.

Push beyond my comfort zone and (hopefully) inspire others to do the same.
Growth begins at the edge of what’s familiar. By challenging my own boundaries, I hope to encourage others to stretch theirs as well.

Bring the loaves and fishes—and trust God with the rest.
(h/t to Dallas Jenkins for this beautiful idea) It’s a reminder to offer what I can and trust in someone much greater to amplify my impact.

Warmest wishes for a Happy New Year in 2025!

Photo by BoliviaInteligente on Unsplash